ASPE-ROI Instructors Jon Parks and Mark Traphagen will speak at the inaugural High Five Conference in Raleigh, NC, on February 26, 2014, at 9am. They will be joined by ASPE President David Mantica.
Jon and Mark are marketing experts who have vast and in-depth experience with all things digital, and will present a three-hour workshop in a session called Digital Marketing The Right Way. During the session, they intend to present valuable digital marketing information to attendees that will make them leave asking the right questions to form their own digital marketing campaigns. They will be joined by David Mantica, a 20-year B2B veteran who has supported the use of digital marketing strategy from the beginning at ASPE. Katie Cothran, product manager for ASPE-ROI, will also join as a moderator. Topics include social media, content marketing, PPC, analytics, SEO and more.
The workshop will also be a refreshing change from your typical seminar presentation. In a popcorn-style format where speakers turn lively discussion into presentation and audience interaction, these three marketers will walk through what it means to make a great digital marketing campaign, address common myths and mistakes, and provide real-world examples that they have first-hand knowledge about.
Visit the High Five Conference website to learn more or register to attend. Added bonus: Friends of ASPE-ROI get a 15% discount to the conference. Just use promotional code “ASPE” during registration.