Google Analytics has implemented a few exciting new tools over the past year. Marketers need to know these new tools in order to easily experiment with and test new site content and better understand social traffic on and off their site. They can also track their visitors’ journey through their site and learn how to use custom reporting.
On Wednesday, July 25, 2012 John Little and Rob Sanders of RSO Consulting presented the free web seminar “ A Look at the Latest Features in the New Version of Google Analytics.” Primarily aimed at Analytics beginners, John and Rob covered Content Experiments, Social Sources, Visitors Flow and Custom Reports.
Listen to a recording of this web seminar in its entirety by clicking View Event Recordings (at the top right).
Do you have a question for John or Rob? Leave your comments or tweet us! Follow @ASPE_ROI and use hashtag #ASPEEvents.