Content marketing is a popular topic today, as more and more businesses are trying to produce content that will establish thought leadership and draw potential customers. A few years ago, social media marketing experienced a similar time in the spotlight. How can businesses adjust to the new model of content marketing while not ignoring their social media channels? This webinar sought to answer that and other content marketing questions.
● Which comes first, social media marketing or content marketing?
● Should small businesses approach social media marketing and content marketing differently?
● How can I create content that is social media-friendly?
● Can I count social media content as part of my content marketing strategy? If so, how?
The webinar held on October 30th by Joseph Havey, How to Incorporate Content Marketing into your Social Media Marketing Plan, gave a broad overview of content marketing and the types of content small businesses can produce, with real-life examples.
You shouldn’t ignore social media, but you should also pay attention to the trend of content marketing. The good news is that there’s no need to pick, and this webinar will help you do well in both areas.
Missed this seminar? Check out the slides and recording here to catch up!